We got Urbest listed on all the leading listing platforms to improve their visibility. 

This helped to build the traffic and social proof for the Urbest brand. It was important for them to have a strategy to capture hot leads from niche comparison platforms. We got them started with paid campaigns for immediate results and it worked. 

We recommended Urbest’s team to redesign the landing page to improve the conversions from the website. Another important thing was they were not having content marketing/blog in place. We discussed the importance of having effective blog for traffic, engagement and conversions. Urbest got the blog page redesigned. And we are helping them to create content that helps to convert website visitors into customers. 

Another big challenge was not having lead nurturing in place for them. We helped them to build prospect lists from the target segments like hospitals, universities, notaries, corporate offices, etc. Next step was to approach these prospect lists with help of email sequences to warm up the target audience and bring them into the marketing funnel to engage with the website and try Urbest application. 

After building traffic to the website, we had to use a messaging platform to improve communication and build a relationship with the website visitors.