November 7, 2019 · 5 min read
Why do businesses need marketing? & What is the right way to manage marketing?
Here we will consider the main options for how you can organize marketing in your company, and we will also describe the pros and cons of each approach.
April 13, 2020 · 4 min read
What is ideal customer profile? How to create ICP with template?
In a business, we invest a lot of resources to build a product or service. But there is something important missing in our marketing strategy.